CSR activities in water harvesting and watershed interventions

Water harvesting has become a major focus of CSR for companies across the country, with check dams, bunds, drain water recovery, rooftop systems and percolation ponds being constructed and maintained on a regular basis. This is complemented by extensive tree plantation initiatives to green the area around the plant and help in soil and water retention. In some cases, low cost drip irrigation equipment is also being brought into use to ensure that even the greening happens in the most efficient way possible. In others, major watershed management projects are transforming large areas and helping rural and farming communities. Some companies are even using open source technologies like Google Earth to determine slopes and troughs for optimal water harvesting.